Friday, April 27, 2012

Apple?s Mothra Quarter Was Actually More Impressive Than Their Godzilla Quarter

mothra_godzilla_500pxTwo quarters ago, Apple unleashed Godzilla. It was a quarter so spectacular that the only appropriate way to describe it was in pure expletive form. $46 billion in revenue. $13 billion in profit. 37 million iPhones sold. 15 million iPads sold. A gross margin of 44 percent. These weren't just good numbers, they were obscene. That's what made yesterday's earnings release insane: Apple almost managed to match those numbers last quarter. While pound-for-pound, Apple's Q1 is the clear winner, I actually think Apple's Q2 was more impressive. It was Apple's Mothra.

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